The real Issue, I believe, with Disney using Avatar as a theme has nothing to do with the IP or film popularity or even the quality of narratives available... It's that the visual aspect of the world WILL NOT translate into theming. It won't look enough like Pandora. It's not going to have the success of something like Cars land, simply because it'll just look like an earth jungle - like most of Animal Kingdom already does.
I'm interested to see what they do, especially with an e-ticket ride for it, but I'm skeptical of it's success.
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