Menu
What's new
By:
Filters

Thorpe Park | Hyperia | Mack Hyper Coaster | 2024

Correct me if I’m wrong here, but I think I’m right in saying that this is the first time a new Merlin coaster has ever been teased/announced with a conventional POV/off-ride video mock-up.

With this in mind, as well as Thorpe Park’s other communications, could we see a drastically less secretive approach to marketing Exodus compared with some of Merlin’s other previous major rides?
 
Matt N said:
could we see a drastically less secretive approach to marketing Exodus compared with some of Merlin’s other previous major rides?
Click to expand...
That would 100% make perfect sense to do. I think it's because it's a very "we have nothing to hide here, just pure f***ing massive rollercoaster and nothing else" ride. No indoor section to speak of that might be hiding something wacky, no centerpiece gimmick, no doomer dark theme to it, this is a BIG record that hasn't been broken for almost thirty years. I think it's smart of the park to advertise everywhere they can that they are breaking such a significant record in this island. I can't imagine the hype levels the park will be having by the middle of the year (when it goes vertical) and the end of the year. I imagine we'll be in for a treat
 
I really think it comes down to the ride.

When you're breaking a record, even if it's just a domestic record, then that is going to form part of the marketing campaign. It sells itself, so to speak.

I wouldn't necessarily expect a blanket approach for all major investments from Merlin though.

There will be some projects that would benefit from a kind of faux secretive approach (the kind of thing Oblivion had) and then others that suit the regular 'behind the scenes' updates that we've seen hints of more recently.
 
Matt N said:
With this in mind, as well as Thorpe Park’s other communications, could we see a drastically less secretive approach to marketing Exodus compared with some of Merlin’s other previous major rides?
Click to expand...
I think definitely, we already are with them allowing Jack S to have a series documenting construction, he'll probably be allowed in for every aspect of vertical construction also
 
I did always wonder when a UK park would release a virtual POV & off ride shots of an upcoming coaster as do these Six Flags & Cedar fair parks & it does build a lot of hype imo. I’m glad to see it!

Would be interesting to see if this becomes more of a common thing now in the UK.

Anyway, I really hope this is the start of a new era for the UK theme park industry as was the early 90’s to 2000’s. We’re finally catching up with the rest of the world 😅
 
Also, we’ve already seen the entire layout, down to footer placements and support structures in the planning application.

No room for mystery there. With previous coasters there was a level of mystery about them. Saw had the indoor section as a “mystery”. Smiler had an entirely different layout to the planning application. Thirteen had the indoor “trick” kept secret. Wicker man had just a top down view of the layout without any of the hills and turns defined,
 
I'veGotFourB&MsInMyGarden said:
From my trip today I could see a weird white, yellow and blue angel thing on the far side of the construction site form SAW. Anyone know what that's all about?
Click to expand...
The_Simpsons_5F05.png
 
Ok, this is purely speculation and I'm probably looking way too deep into things but does anyone think there could be a link between Thorpe's Project Exodus and Towers' Project Horizon? It's just that Thorpe has been continuously using the saying "something epic is on the horizon" in the Exodus teasers. I don't know, maybe Merlin is just going through a phase similar to when a small child finds a new word they like and tries to use it as much as possible...
 
Last edited:
You must log in or register to reply here.
Top