It was "World Class" but the very latest general ad (posted earlier in the thread) says "World First"I don't think they ever mentioned "world first" in the marketing? Just "world-class" all the time...
Wouldn't surprise me. Antarctica at SeaWorld was apparently marketed as the world's coldest theme park attraction when it opened, so Merlin aren't the only ones to tread there if that's what they go for.I reckon it'll be a WF to do with the fire special effects. All this marketing is literally just about fire. World's First roller coaster to subject its passengers to more than 100°c.
Hope not. That sounds dreadful imo. Pandering to the GP all the way. "First wooden 4D coaster" where there's a tiny burst of water to your face would make the ride experience worse.I wonder if the trains will subject the riders to sensory experiences? A 4D (not you X) coaster.
Literally any outdoor ride in the UK could be marketed as the world's coldest theme park attractionWouldn't surprise me. Antarctica at SeaWorld was apparently marketed as the world's coldest theme park attraction when it opened, so Merlin aren't the only ones to tread there if that's what they go for.
Lol, when did that happened? Did they find a last minute gimmick in their box to throw onto this? Or weren't they sure their element was an actual "world first" up until recently? XDIt was "World Class" but the very latest general ad (posted earlier in the thread) says "World First"
That would have been cleared through the entire marketing/PR department? Highly doubt it.Facebook promotions have used world class instead. Perhaps World First was an accident?
My experience at least with my organisation (a retail chain), is that people are not that competent and are hypocritical.That would have been cleared through the entire marketing/PR department? Highly doubt it.