Chris Brown
Mr CoasterForce 2016
Chris, via CF, you and I have experienced multiple VIP / press days at Alton / Thorpe featuring:
- Free admission to the park
- Free food and drink
- Access to all the rides in the park with minimal / 0 wait
- Free access to upcharge horror mazes
- The opportunity to ride brand new attractions before the general public
The Paultons Fan Day is a fairly similar to a press day in that it's still a barter - just a less exclusive one.
A free fun day for enthusiasts to generate positive word of mouth / spread the news of their announcement. The incentive behind Paultons Fan Day is basically the same incentive behind Merlin press days - give a special experience to people, to get people talking positively.
While yes, Merlin do not do Fan Days for everyone (I'd argue they are too big for that) Alton Towers Content Creator programme offers a similar thing where enthusiasts can attend previews of rides etc and there's not much of an entry requirement for that programme either.
Now, I'm not knocking Paultons for doing this lovely event and it's fab that anyone can attend.
But it's a little disconcerting to hear that this Fan Day would cause 'favour over' Merlin, when we have been invited to multiple VIP events at Merlin parks every year for over a decade now - where we do get treated exceptionally well!
The only difference is that one event has a guestlist and one doesn't. Which is understandable given one is a massive world-renowed theme park, and the other is a family friendly regional park. But the incentive - good publicity, is the same for both.
I'll hold my hands up and say I probably bum Paultons a bit too much, I'm 20 mins away, its likely the first park I visited, my first cred, I've watched it grow from some gardens with a few animal exhibits to what we see today. There's a definite bias there. But I've critiqued Valguard and the Gerst decision just as you have.
I think you've missed alot of the key details which really sets the super fans day aside from the Merlin press days, its fair, I know you've not been able to make either yet.
This isnt to bash Merlin, the press days are great. But whilst Paultons and Merlin are doing the events for the same reasons, the differing guest list criteria makes a huge difference, the level of inclusion at Paultons, the name of the event, the nerd specific activities. With Merlin I think they'd happily bin off all but the very biggest themepark influencers if they could do so without backlash and leave it with journalists, press and non themepark influencers. If it wasn't for me being 10 mins from @Ian I would never have been invited to Merlin events and I wouldnt expect to be! Again, not complaining about this, but just using it to highlight the difference.
Paultons Event -
- Free all day admission to the park.
- QA with Park leadership
- Presentation on future ride / investment plans
- Presentation on general park updates
- Behind the scenes tours on all rides, you're free to roam the track, stations, trains.
This sounds a bit pathetic but the Paultons event isnt a true press event, there arent half of the 2018 love island cast, random fifa Tik Tokers, or a load of journalists. It is literally just a huge bunch of park nerds. If I remember correctly we both attended a Merlin press event where it was so busy we didnt actually get a go on the ride the press event was held for.
If Thorpe want to run a similar event, bring in all the themepark super fans for a day / evening, offer a presentation showing park updates, tease / announce future plans direct to us, allow us to Q&A face to face with the leadership team then maybe we'll be able to understand some of the decision making and cut them some slack here and there.
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