Next week, Busch Gardens Tampa Bay and Discovery Cove in Orlando will both announce major new attractions coming to the parks in 2011.
But this message will be shared in a different way than many of the parks’ previous new attraction announcements. In an effort to grow and support its eager online Fan base, Busch Gardens and Discovery Cove will announce the new attractions on their Facebook pages FIRST via video messages from the parks’ executives the morning of Wednesday, Oct. 13.
Details, images and video footage will be shared with the media via WebCargo a short time later, at 10 a.m. from Busch Gardens and 10:30 a.m. from Discovery Cove. Reporters are also invited to participate in a live-stream Q&A about the Busch Gardens project at 11 a.m.
Those interested in participating in this 30-minute “virtual press conference” will be able to submit questions through Twitter @buschgardens, or via email at
BGT.PR@buschgardens.com. The video event will be hosted on the SeaWorld Parks blog site,
http://www.SeaWorldParksBlog.com
Busch Gardens park president Jim Dean will field questions about the new attraction – which Busch Gardens is calling a combination of up-close animal interaction and high-speed thrill ride – with the help of the vice president of Zoological Operations, Mike Boos, and the corporate director of Rides & Engineering, Mike Denninger.
Dean and Boos, along with Discovery Cove vice president Stewart Clark, will also be available for telephone or on-camera interviews the afternoon of the announcement.